Format: Live instructor-led online training via Zoom / Microsoft Teams

Survey Design and Administration Training Course

Course Introduction

The Survey Design and Administration Training Course is designed to equip participants with comprehensive knowledge and practical skills in planning, designing, implementing, and managing high-quality surveys for research, monitoring and evaluation, market studies, policy development, and organizational decision-making. In today's data-driven environment, organizations increasingly rely on surveys to collect reliable information, measure performance, assess stakeholder perceptions, evaluate programs, and generate evidence for strategic planning. This course provides participants with practical competencies in survey research methodologies, questionnaire development, sampling techniques, data collection procedures, and survey data management practices.

The course focuses on the essential principles and applications of survey design and administration, including survey planning, formulation of research objectives and questions, questionnaire development, sampling strategies, survey implementation procedures, data quality assurance, ethical considerations, and reporting techniques. Participants will gain practical experience in designing and administering surveys that generate valid, reliable, and actionable information for organizational improvement, policy formulation, customer satisfaction assessment, and program evaluation.

As governments, development organizations, research institutions, and private sector organizations increasingly demand evidence-based solutions and reliable data systems, competencies in survey design and administration have become essential for researchers, monitoring and evaluation professionals, market analysts, project managers, and policy practitioners. This training emphasizes methodological rigor, quality control procedures, stakeholder engagement, and effective survey management techniques that improve data quality, enhance analytical capacity, and support informed decision-making.

Through presentations, practical exercises, simulations, collaborative group work, and real-world case studies, participants will develop competencies necessary to design, administer, monitor, and report survey research projects effectively. Upon completion of this course, participants will be capable of conducting professional surveys, managing data collection activities, ensuring data quality, and utilizing survey findings to support strategic planning, organizational performance improvement, and evidence-based policy development.

Course Objectives

Upon completion of this course, participants will be able to:

1.     Understand the principles and applications of survey design and administration.

2.     Formulate survey objectives and develop appropriate survey frameworks.

3.     Design reliable and valid questionnaires and survey instruments.

4.     Apply appropriate sampling techniques and sample size determination methods.

5.     Plan and manage survey implementation processes effectively.

6.     Utilize digital and traditional survey administration techniques.

7.     Ensure data quality and ethical standards in survey research.

8.     Organize, manage, and analyze survey data effectively.

9.     Prepare professional survey reports and communicate findings to stakeholders.

10.  Utilize survey findings to support evidence-based decision-making and organizational planning.

Organizational Benefits

Organizations that invest in this training will benefit by:

1.     Strengthening evidence-based decision-making processes.

2.     Improving data collection and information management systems.

3.     Enhancing monitoring, evaluation, and learning frameworks.

4.     Supporting strategic planning and policy development initiatives.

5.     Improving customer satisfaction and stakeholder engagement assessments.

6.     Enhancing organizational research and analytical capacities.

7.     Strengthening program evaluation and impact assessment capabilities.

8.     Building staff competencies in survey design and data management.

9.     Improving the quality, reliability, and credibility of organizational data.

10.  Enhancing organizational effectiveness, accountability, and performance.

Target Participants

This course is designed for researchers, monitoring and evaluation specialists, project managers, program officers, statisticians, data analysts, market researchers, policy analysts, consultants, government officials, development practitioners, academicians, postgraduate students, community development officers, and professionals responsible for data collection, research management, program evaluation, and evidence-based decision-making.

Course Outline

Module 1: Foundations of Survey Design and Administration

1.     Principles and concepts of survey research

2.     Types and applications of surveys

3.     Survey research process and stages

4.     Characteristics of high-quality surveys

5.     Ethical considerations in survey administration

6.     General Case Study: Designing a survey framework to assess organizational performance and stakeholder satisfaction

Module 2: Survey Planning and Questionnaire Design

1.     Formulating survey objectives and research questions

2.     Designing survey frameworks and methodologies

3.     Principles of questionnaire development

4.     Developing structured and semi-structured questionnaires

5.     Pretesting and validating survey instruments

6.     General Case Study: Developing a customer satisfaction questionnaire for service quality assessment

Module 3: Sampling Techniques and Survey Implementation

1.     Principles of survey sampling

2.     Probability and non-probability sampling methods

3.     Sample size determination techniques

4.     Survey implementation planning and logistics

5.     Training and supervision of data collection teams

6.     General Case Study: Designing a household survey sampling framework for socioeconomic studies

Module 4: Survey Data Collection and Quality Assurance

1.     Face-to-face, telephone, and online survey methods

2.     Electronic and mobile data collection techniques

3.     Data quality assurance and verification procedures

4.     Managing non-response and response bias

5.     Ethical standards and respondent confidentiality

6.     General Case Study: Implementing a nationwide survey and ensuring data quality control

Module 5: Survey Data Management and Analysis

1.     Organizing and managing survey datasets

2.     Data coding and cleaning techniques

3.     Descriptive and inferential data analysis methods

4.     Interpretation and visualization of survey findings

5.     Developing evidence-based conclusions and recommendations

6.     General Case Study: Analyzing survey data to identify factors affecting service delivery performance

Module 6: Survey Reporting and Dissemination of Findings

1.     Structure and components of survey reports

2.     Writing findings, conclusions, and recommendations

3.     Developing tables, charts, and dashboards

4.     Presenting survey findings to stakeholders and decision-makers

5.     Utilizing survey findings for planning and policy formulation

6.     General Case Study: Preparing and presenting a professional survey report for organizational strategic planning

General Information

1.     Customized Training: All our courses can be tailored to meet the specific needs of participants.

2.     Language Proficiency: Participants should have a good command of the English language.

3.     Comprehensive Learning: Our training includes well-structured presentations, practical exercises, web-based tutorials, and collaborative group work. Our facilitators are seasoned experts with over a decade of experience.

4.     Certification: Upon successful completion of training, participants will receive a certificate from Foscore Development Center (FDC-K).

5.     Training Locations: Training sessions are conducted at Foscore Development Center (FDC-K) centers. We also offer options for in-house and online training, customized to the client's schedule.

6.     Flexible Duration: Course durations are adaptable, and content can be adjusted to fit the required number of days.

7.     Onsite Training Inclusions: The course fee for onsite training covers facilitation, training materials, two coffee breaks, a buffet lunch, and a Certificate of Successful Completion. Participants are responsible for their travel expenses, airport transfers, visa applications, dinners, health/accident insurance, and personal expenses.

8.     Additional Services: Accommodation, pickup services, freight booking, and visa processing arrangements are available upon request at discounted rates.

9.     Equipment: Tablets and laptops can be provided to participants at an additional cost.

10.  Post-Training Support: We offer one year of free consultation and coaching after the course.

11.  Group Discounts: Register as a group of more than two and enjoy a discount ranging from 10% to 50%.

12.  Payment Terms: Payment should be made before the commencement of the training or as mutually agreed upon, to the Foscore Development Center account. This ensures better preparation for your training.

13.  Contact Us: For any inquiries, please reach out to us at training@fdc-k.org or call us at +254712260031.

14.  Website: Visit our website at www.fdc-k.org for more information.