Strategic Management Training:

Introduction

Strategic management is the cornerstone of successful organizational leadership and sustainable growth. This comprehensive training program is designed to equip participants with the essential tools and frameworks needed to navigate the complexities of strategic planning and execution. By understanding and applying key concepts such as SWOT analysis, competitive advantage, and change management, participants will be able to craft and implement effective strategies that drive organizational success.

The course delves into both the theoretical underpinnings and practical applications of strategic management. Participants will explore various strategic models and tools, including Porter's Five Forces, the Balanced Scorecard, and value chain analysis. Through interactive case studies and real-world examples, they will learn how to develop strategic plans that align with their organization's vision, mission, and objectives, ensuring a cohesive and forward-thinking approach to business strategy.

By the end of the training, participants will have a robust understanding of how to perform environmental scanning, conduct competitive analysis, and execute strategic initiatives. They will be prepared to lead their organizations with confidence, leveraging strategic agility and innovation to stay ahead in a rapidly changing business landscape.

Course Objectives

1. Understand the fundamentals of strategic management and its importance in organizational success.
2. Develop skills to create and articulate a clear vision and mission statement.
3. Conduct comprehensive SWOT and PEST analyses.
4. Learn to identify and build on core competencies and value propositions.
5. Apply Porter's Five Forces and competitive analysis for strategic decision-making.
6. Utilize the Balanced Scorecard for strategic planning and performance measurement.
7. Formulate strategic goals and objectives aligned with organizational vision.
8. Implement strategic initiatives and manage change effectively.
9. Analyze and optimize value chains for competitive advantage.
10. Foster strategic leadership and organizational culture to support long-term goals.

Organizational Benefits

1. Enhanced ability to formulate and execute effective business strategies.
2. Improved alignment between organizational goals and strategic initiatives.
3. Increased competitive advantage through informed decision-making and strategic agility.
4. Better resource allocation and management for optimized performance.
5. Strengthened stakeholder relationships through transparent and strategic communication.
6. Greater innovation and adaptability in response to market changes and challenges.
7. Comprehensive understanding of market positioning and growth strategies.
8. Reduced risks through proactive risk management and scenario planning.
9. Enhanced corporate governance and strategic leadership capabilities.
10. Sustainable long-term growth and improved organizational resilience.

Target Participants

• Senior executives and managers
• Strategic planners and business analysts
• Functional and departmental heads
• Project managers and team leaders
• Entrepreneurs and business owners
• Consultants and advisors in strategic management
• Professionals aspiring to leadership roles

Course Outline

Module 1: Foundations of Strategic Management

1. Introduction to Strategic Management
2. Importance of Vision and Mission Statements
3. Conducting SWOT Analysis
4. PEST Analysis for External Environment Assessment
5. Core Competencies and Value Proposition
6. Case Study: Strategic Planning

Module 2: Competitive Analysis and Strategy Formulation

1. Porter's Five Forces Model
2. Competitive Advantage and Strategic Positioning
3. Value Chain Analysis
4. Benchmarking Best Practices
5. Formulating Strategic Goals and Objectives
6. Case Study: Competitive Strategy

Module 3: Strategic Tools and Techniques

1. Balanced Scorecard for Strategic Planning
2. Scenario Planning and Strategic Forecasting
3. Strategic Alignment and Fit
4. Risk Management in Strategic Decision Making
5. Innovation Strategy and Blue Ocean Strategy
6. Case Study: Strategic Tools

Module 4: Strategy Implementation and Change Management

1. Strategic Implementation Process
2. Resource Allocation and Management
3. Change Management and Organizational Culture
4. Stakeholder Analysis and Engagement
5. Corporate and Business Strategy Integration
6. Case Study: Change Management

Module 5: Strategic Leadership and Long-term Planning

1. Strategic Leadership and Visionary Leadership
2. Corporate Governance and Ethical Strategy
3. Strategic Agility and Flexibility
4. Environmental Scanning for Long-term Planning
5. Strategic Evaluation and Continuous Improvement
6. Case Study: Long-term Planning

General Information

1. Customized Training: All our courses can be tailored to meet the specific needs of participants.
2. Language Proficiency: Participants should have a good command of the English language.
3. Comprehensive Learning: Our training includes well-structured presentations, practical exercises, web-based tutorials, and collaborative group work. Our facilitators are seasoned experts with over a decade of experience.
4. Certification: Upon successful completion of training, participants will receive a certificate from Foscore Development Center (FDC-K).
5. Training Locations: Training sessions are conducted at Foscore Development Center (FDC-K) centers. We also offer options for in-house and online training, customized to the client's schedule.
6. Flexible Duration: Course durations are adaptable, and content can be adjusted to fit the required number of days.
7. Onsite Training Inclusions: The course fee for onsite training covers facilitation, training materials, two coffee breaks, a buffet lunch, and a Certificate of Successful Completion. Participants are responsible for their travel expenses, airport transfers, visa applications, dinners, health/accident insurance, and personal expenses.
8. Additional Services: Accommodation, pickup services, freight booking, and visa processing arrangements are available upon request at discounted rates.
9. Equipment: Tablets and laptops can be provided to participants at an additional cost.
10. Post-Training Support: We offer one year of free consultation and coaching after the course.
11. Group Discounts: Register as a group of more than two and enjoy a discount ranging from 10% to 50%.
12. Payment Terms: Payment should be made before the commencement of the training or as mutually agreed upon, to the Foscore Development Center account. This ensures better preparation for your training.
13. Contact Us: For any inquiries, please reach out to us at training@fdc-k.org or call us at +254712260031.
14. Website: Visit our website at www.fdc-k.org for more information.